Today, CIOs have a very challenging position of balancing the strategy of the company, the operational impact of technology investments, and the cost of implementing it. Basically… helping the CEO and COO achieve their vision in a cost-effective way that will be acceptable to the CFO.
However, there is a tremendous opportunity for CIOs to make a direct impact on revenue generation. I was inspired by a quote from GM’s CIO, “What I’ve challenged my team with is… forget about Windows 7, forget about virtualization and VoIP phones. I don’t want to hear about that stuff. Go do that! That’s cost of entry. What are we doing to sell cars?”
What does that mean?
For GM’s CIO the conversation has shifted. It’s not about the technology enabling platforms (Windows 7, virtualization, and VoIP phones), they are already doing that, it’s about how those technology investments can be leveraged to generate revenue for the company. What is GM doing? Developing simple things like mobile applications that speed up their leasing process (enabling GM to make more money… faster. Which is powered by their virtualized environments and their VoIP call centers).
What about you?
What is IT doing to move your products/services? How are YOU moving the business forward? That is the real question that CIOs need to answer for their company and for themselves.











